🛡️ AI Transparency

How we use AI responsibly at Virevia

Our commitment: We believe AI should augment human capabilities, not replace human judgment. Every AI-generated communication at Virevia is reviewed and approved by a human before it reaches you.

Our AI Principles

👁️

Transparency

We're upfront about when and how we use AI. You'll always know when content is AI-assisted. No hidden automation, no black boxes.

🤝

Human Oversight

AI drafts, humans decide. Every email, every campaign, every communication passes through human review before reaching you. The final decision is always human.

⚖️

Fairness

We monitor our AI systems for bias and ensure fair treatment. Our targeting uses transparent, rule-based criteria—no opaque machine learning scoring.

🔒

Privacy

We collect minimal data from public sources only. We don't build personal profiles or use invasive tracking. Your data stays protected.

📋

Accountability

We log every AI decision and maintain audit trails. When something goes wrong, we document it, learn from it, and improve.

How We Use AI

1. Lead Discovery

We use AI to identify businesses that might benefit from our services by analyzing publicly available information like Google Maps listings and company websites.

What AI Does	What Humans Do
Searches public business listings	Define targeting criteria
Extracts business information	Review and verify data quality

2. Email Generation

We use AI to draft personalized outreach emails based on business context.

What AI Does	What Humans Do
Drafts personalized email content	Review every email before send
Suggests relevant talking points	Approve or reject content
Varies tone and messaging	Ensure accuracy and appropriateness

3. Quality Assurance

AI helps us verify links, check content quality, and maintain compliance—but final sign-off is always human.

Our Human-in-the-Loop Process

[AI Generates Draft] ↓ [QA Review] — Checks links, compliance, accuracy ↓ [Human Reviews Draft] — Designated approver ↓ [Approved?] — YES → [Send] / NO → [Revise or Discard] ↓ [Logged & Tracked] — Full audit trail maintained

Nothing goes out without human approval. This is a core principle, not an optional feature.

Standards We Follow

We're building Virevia with ISO/IEC 42001 AI management principles from day one:

ISO 42001 Aligned UK GDPR Compliant Human Oversight Documented Processes

Formal certification is planned following company incorporation.

Your Rights

If you receive an AI-assisted communication from us, you have the right to:

Opt out — Click unsubscribe or reply "stop"
Ask questions — We'll explain how AI was used
Request human contact — We're happy to chat directly
Access your data — Know what information we hold
Delete your data — Request removal from our systems

Incident Response

When something goes wrong with our AI systems, we:

Stop affected operations immediately
Document the incident
Notify affected parties if appropriate
Investigate root cause
Implement fixes and preventive measures
Update our processes

We maintain a log of all incidents and lessons learned.

Questions or Concerns?

We welcome questions about our AI practices. Transparency means being open to scrutiny.

"The future of business: AI does the work, human does the handshake."

— Virevia